Assignment 4: Color Coalition (Brainstorming)

Research

In January 2006, *SCAPE Co. Ltd, a non-profit organization, was established to make the *SCAPE dream a reality for young people. *SCAPE currently incubates at the *SCAPE Youth Centre, *SCAPE Youth Park and *SCAPE Skate Park, where more than 160,000 youth have already been engaged through music, art, dance, theatre, extreme sports, multi-media and social entrepreneurship.The name “*SCAPE” not only represents a physical platform where young talents can hone and showcase their skills but also a mind space which is constantly bubbling with new creations, ideations and possibilities. The asterisk represents a wildcard of infinite prospects for creative expression at this exciting new urban community building.

Idea Generation

I’ve done some research on designs used to attract youths.. One of the more commonly used design is the use of raindow colours as the back ground, as well as the use of warm color such as pink and orange. Also, i can see movement incorporated in the designs thru the figures used inside.

At the same time, I have an idea of making the postcard look as if it is peeled off halfway to show the name *scape. Searched for some examples of how to create that kinda effect.

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~ by gaia89 on March 21, 2010.

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